A 65-unit Class A apartment building in a sought-after Los Angeles neighborhood, built in 2008. We led the full design strategy from first idea through delivery.

Newer luxury buildings opened around it, and its rents kept slipping. The building looked and felt its age.

One program, three parts: a new look for the building, updated amenity spaces and fully renovated units, so the whole property competes as one product instead of a patched one.

Rents now match Landmark Los Angeles, a newer luxury high-rise nearby, and revenue stabilized after a period of decline. A 2008 building competes head to head with new construction.